If that wasn’t enough, the Vancouver Millionaires – the brand that
Thor's Sportswear Company built into an empire – will be honored by the
NHL’s Vancouver Canucks on March 16th as they face the Detroit Red Wings
on the ice; the Canucks will be decked out in full Vancouver
Millionaires battle gear during the game.
Thor used his unique marketing strategies to bring back the all but
forgotten brand combined with rock and metal events showcasing a
sportswear line with the iconic “V” logo by world famous graphic
designer Katherine Elo. Check out the song 'Vancouver Millionaires' from
the Sign Of The V album below:
JON MIKL THOR - The Vancouver Millionaires
In addition to writing a new book, Jon Thor is marketing and producing a
concept band called IRON
THOR from Europe, which will tour with a
feature length Thor bio pic in 2014.
Updates to follow.